Head Of Community At 247bet
full-time
Role Description
This is a full-time hybrid role for a Head of Community, based in Lagos. Community is at the heart of what we're building, our platform consolidates a fragmented social betting ecosystem of tipsters, copy-betting, and PvP communities into one place. The Head of Community will own the strategy, growth, and health of our user community across in-app social features and external channels. You'll turn casual users into engaged, loyal members, build and lead a community team, and act as the voice of our users inside the company. This is a high-impact leadership role for someone who understands online communities deeply and can balance growth, engagement, and responsible gaming.
What You'll Do
Own and execute the end-to-end community strategy across in-app social features, tipster communities, and external channels (Telegram, WhatsApp, Discord, X, Instagram, TikTok)
Grow an engaged, active community and drive retention, loyalty, and word-of-mouth referral
Build, lead, and scale a team of community managers and moderators
Define and track community health metrics engagement, sentiment, growth, and retention
Design and run community programmes: tipster onboarding, ambassadors, events, competitions, and rewards
Establish and enforce community guidelines and moderation standards, protecting users and upholding responsible gaming
Act as the voice of the community internally, surfacing user feedback to product, marketing, and leadership
Partner with marketing and product to launch features and campaigns that deepen community engagement
Manage influencer and tipster relationships that anchor the social experience
What We're Looking For
6+ years of experience in community management, social media, or growth, with time spent leading a team
A track record of building and scaling an engaged online community at meaningful scale
Deep understanding of Nigerian social platforms and online culture, especially around sports and betting
Strong leadership skills and experience hiring, managing, and developing a team
Data-driven approach to community growth, engagement, and retention
Excellent written and verbal communication, with the ability to shape brand voice and tone
A genuine instinct for what makes communities thrive, and a commitment to responsible gaming
Nice to Have
Experience in sports betting, gaming, fintech, or another high-engagement consumer product
Familiarity with copy-betting, tipster, or creator-led community models
Experience with community and social tooling (e.g. Discord, Telegram bots, social listening, CRM)
Existing network within the Nigerian sports, betting, or creator ecosystem