Are you a proactive, target-driven, and creative marketing professional with a passion for generating leads, building brands, and driving business growth?
We are looking for a Marketing Executive to support the development and execution of marketing strategies that increase brand awareness, generate qualified leads, attract customers, and contribute to revenue growth.
Key Responsibilities
Develop and execute marketing activities in line with the company's business objectives.
Conduct market research to identify customer needs, market trends, and business opportunities.
Support the development and implementation of marketing campaigns across online and offline channels.
Generate and follow up on leads to convert prospects into customers.
Identify new customer segments and opportunities for business expansion.
Build and maintain relationships with existing and prospective customers.
Collaborate with the Social Media and Creative teams to develop engaging marketing content.
Coordinate promotional activities, campaigns, events, activations, and other marketing initiatives.
Monitor competitors and provide insights on market positioning and emerging opportunities.
Work closely with the Business Development and Sales teams to support revenue generation.
Track marketing activities and provide regular reports on campaign performance, leads, conversions, and ROI.
Maintain accurate records of leads, prospects, customer interactions, and marketing activities.
Represent the company professionally at events, meetings, networking opportunities, and other external engagements.
Contribute ideas and initiatives that improve brand visibility, customer acquisition, and overall business growth.
Requirements
Bachelor's Degree / HND in Marketing, Business Administration, Mass Communication, Public Relations, or a related field.
2 - 4 years of experience in marketing, sales, business development, or a related role.
Proven ability to generate leads and contribute to business growth.
Strong understanding of marketing principles, customer acquisition, and brand development.
Excellent communication, presentation, negotiation, and interpersonal skills.
Strong research and analytical abilities.
Ability to develop and maintain professional relationships.
Proficiency in Microsoft Office/Google Workspace and familiarity with digital marketing tools.
Experience with CRM or lead-management platforms is an added advantage.
Ability to work independently and as part of a team.
Must be proactive, target-oriented, creative, and results-driven.