Marketing Manager At Moove

Moove

About The Role

  • As a Marketing Manager (Nigeria) at Moove.io, you will be responsible for developing and executing innovative marketing strategies tailored to the specific needs of your assigned country.
  • Your role will involve market research, competitor analysis, and customer insights to drive effective marketing campaigns and initiatives.
  • You will collaborate with cross-functional teams to create compelling content, manage advertising campaigns, and oversee digital marketing efforts.
  • By leveraging your expertise in local market dynamics and consumer behavior, you will play a crucial role in expanding Moove's brand presence, driving customer acquisition, and fostering strong relationships within your target market

What You'll Be Doing

  • Develop specific regional marketing strategies and go-to-market plans to launch new products.
  • Build Moove's brand equity and sustain this progressively as operations scale across the region.
  • Ensure operational excellence in executions while managing project teams to drive growth.
  • Drive local activations and ensure positive ROI on all brand engagements including showcase events, partnerships, field activities, etc.
  • Work closely with the communications specialist, business development team, CRM associate, and other key teams to execute all initiatives.
  • Allocate country budget to relevant initiatives and ensure actual spend is in line with the target.
  • Act as the regional marketing POC and ensure key stakeholders are adequately informed of initiatives, progress, and reports.
  • Utilise data-driven decisions to improve the performance of marketing efforts.
  • Model our core values and promote them internally and externally

Key Metrics

  • Increase in Brand Awareness - % Increase in Brand Recognition
  • Growth in Brand Equity - % Increase in Brand Recall
  • Positive Net Promoter Score - Above 70%

What You Will Need For This Position

  • A good first degree in a relevant field (Marketing, Communication, Business Administration, or any related field).
  • A minimum of 6 years experience and at least 2 years in a middle management role.
  • Experience in the Mobility and Tech industry.
  • Start-up Experience.
  • Research, Data Analysis, Organisation, & Planning skills
  • Amazing creativity and communication skills.
  • People management and leadership skills
  • Strong business acumen and problem-solving.
  • Passionate about new technologies

Who You'll Be Working with:

  • Directly reporting to our Managing Director, Nigeria, and closely working with our Operations Team.

Key Skills

BA/BSc/HND

Job Information

Company

Moove

Location

Lagos, nigeria

Employment Type

Full Time

Experience Level

Valid Until

Not specified

Created Date

December 17, 2025

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