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Digital Media/Content Executive at Heirs Holdings
work Heirs HoldingsplaceLagosDate Posted: 2019-06-13Heirs Holdings, a proprietary investment company, is recruiting to fill the position of a Digital Media/Content Executive in Ikoyi, Lagos.
Job Description
- The Digital Media & Content Executive will oversee the digital marketing strategy for Heirs Holdings.
- The person will work within the MCC department across all disciplines to develop multi-channel digital marketing and media strategies and execute tactics across various channels i.e. email, video, web, mobile, and audio.
Responsibilitie(s)
- Listening: News monitoring for relevant company keywords, seek insights and identify buzzing news on-line directly related to the Foundation
- Advocacy: Influence perceptions strategically within the on-line community to affect attraction, bridging external communications to the group. (Directing emails, request/complaints and general messages from on-line to the appropriate channels within the group)
- Manage social media campaign day to day activities
- Refer traffic from social media platforms to website
- Ensure content is shared daily on LinkedIn, Instagram, Twitter and Facebook
- Ensure relevant social media activations are engaged- webinars, live tweets
- Ensure influencers are engaged during campaigns
- Develop SM strategies for different campaigns
- Develop monthly Social Media content calendar
- Research relevant topics and draft content to be shared on social media, crediting the source.
- Develop engaging content from in house events and activities
- Respond to social media queries related to the brand or specific brand campaigns
- Supports communications- research, administration
- Produce weekly & monthly reports including daily reports for recently launched campaigns
- Archive all digital assets of HH including photos, audio, text and video content and manage the database for all requests for assets
- Track analytics on media channels after events
- Make recommendations based on findings from the social media analytics
- Carry out competitive analysis for the different brands
- Support Social media innovation by searching for new ways to reach target audience
- Establish digital buying best practices
- Plan, optimize, implement and analyse organic search engine marketing activities
- Ensure that all websites, Wikipedia pages are monitored, maintained and updated
Qualification/Experience Requirement(s)
- At least 2 years’ experience in a marketing and corporate communication job function
- Certification in Chartered Institute of Marketing (CIM) is desirable.
- Minimum Qualification: B.Sc
How to Apply
Interested and qualified candidates should click here to apply on or before 28th June, 2019
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