• Market Research & Business Intelligence Officer at First Bank of Nigeria Limited

    work First Bank of Nigeria Limited
    Date Posted: 2019-04-18

    First Bank of Nigeria Limited (FirstBank) is hiring a Market Research & Business Intelligence Officer in Lagos

    Job Objectives

    • Conduct regular market research, customer and transactional data analysis to provide intelligence for new products and re-engineering of existing ones
    • Find new ways to attract quality customers, maximize value of existing ones and maintain market dominance through innovation
    • Manage a comprehensive framework for Revenue Assurance of all eBusiness products.
    • Participate in the management of performance and delivery of management reporting for decision making and interventions.
    • ESupport the formal strategy making process of Business group.

    Duties & Responsibilities

    • Participate in the performance of regular market analysis to support strategy and analyze performance in order to maximize revenue opportunities and drive excellent operations through detailed customer knowledge.
    • Implement the overall analytics and business intelligence strategy for eBusiness.
    • Design and develop analytical projects designed to understand key business behaviours that drive customer acquisition, retention, and engagement.
    • Analyse eBusiness performance continuously and comprehensively and provide timely advise to management on improvement options.
    • Establish clear product performance metrics, targets and accountabilities and render report on key performance indicators to ensure that management and business owners can measure, monitor and continuously improve performance.
    • Develop a management information system (MIS) to aid distributed reporting of eBusiness performance
    • Perform budgeting for the group and ensure compliance of business operations to budget.
    • Manage the group’s P/L account and supervise the reconciliation functions for the account and other Admin functions.
    • Plan the eBusiness strategy retreats, workshops, Knowledge Sharing Sessions and monthly meetings.
    • Identify opportunities to develop forecasts, statistical models, segmentation schemes, and data-driven analyses to drive the deepening of electronic product penetration.
    • Work with business and operations owners in eBusiness/ as well as other SBUs in the Bank to identify information needs and develop reporting to address those needs consistently.
    • Support in planning, developing, communicating and executing the group’s strategy.

    Key Performance Indicators:

    • Quality of research, analyses and depth of recommendations
    • Profitability of eBusiness Products
    • Migration rate of Customers to electronic platform
    • Efficiency of Channels and Cards Operations
    • Number of processes optimized.
    • Timeliness, completion and quality of Strategy sessions
    • Timeliness, completion and quality of Reports
    • OPEX Variance.

    Job Requirements

    • First degree in any Discipline, preferably Economics, Computer Science and Accounting.
    • Minimum experience - Minimum of 2 year working experience in banking or financial services industry
    • Prior experience in Market Research and Business Intelligence is required.
    • Outstanding background in data analysis tools and methods. Experience working with highly skilled quantitative/statistical analysts
    • Good understanding of revenue and billing models in an electronic business industry

    Key Competency Requirements

    • Basic banking operations knowledge
    • Sound understanding of electronic payments - card business and operations.
    • Strong knowledge of the ePayment Industry
    • Numerate, analytical, high attention to detail, able to prioritize
    • Maintains a positive attitude and works effectively in pressured situations
    • First-rate communications skills
    • Understanding of charging principles, and fees model in an electronic business environment.
    • Ability to combine strong analytical skills with sound business knowledge
    • Ability to develop and evolve long-term strategies while driving tactical projects
    • Good appreciation of project management.


    • Strong Analytical skill
    • Data Analysis Skills (Including the use of related software programs and tools)
    • Customer, Market and Result Oriented
    • Excellence in planning and execution
    • Adapts readily to change in routine
    • Strong computer skills.
    • Quality Report Writing Skills

    How to Apply

    Interested and qualified candidates should click here to apply

    work First Bank of Nigeria Limited

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