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Digital Data Analyst at Transsion Holdings
Transsion Holdings, a high-tech company specializing in the R&D, production, sale and service of mobile communication products, is recruiting to fill the position of Digital Data Analyst in Lagos.
Job Summary
- The Digital Data Analyst is responsible for enhancing the streamlining of the intelligence - driven digital marketing efforts, based on knowledge gleaned from collected and analyzed data.
Job Description
- Daily Social Networks - SNs - trend analysis and hot topic reporting.
- O.R.M. - Online Reputation Management (Weekly and Monthly).
- O.B.B.A - Online Brand Broadcast Analysis - FB, TW, Instagram, Snapchat, T. SPOT.
- Strategic Planning of SNS platform and growth strategic planning
- Analyzing of company generated market data for insight generation.
- Putting together reports for work done in the digital marketing department from time to time.
- Working with the team in creating GTM and media spread plans for campaigns.
Key Requirements
- Minimum of a Bachelor's Degree, with preferred concentrations in Math, Statistics, Economics or similar quantitative disciplines.
- 1-3 years digital marketing and data experience.
- Web Analytics: Google Analytics or Omniture/SiteCatalyst
- Hands on experience with digital behavioral and transactional analytics tools and techniques
- Strong database and data architecture knowledge; ability to independently navigate multiple data environments to develop analysis and insights
- Excellent knowledge of Excel required.
- Excellent project management skills
- Excellent relationship-building & interpersonal skills; collaborate across departments and organizations
- Comfortable leading and engaging in the planning process
- Structured thinker with passion for analyzing results and digging deeper
- Knowledge of online campaign and advertisement
- Knowledge of Google and Web Analytics.
- Ability to work with Spreadsheets, prepare reports and presentation with Power Point Slides
- Knowledge of different online paid and free measuring tools.
- Ability to crunch numbers and translate them into meaningful reports while working with the in-house graphics designer
- Ability to work with Social Media insights, e.g. Facebook Insights, Instagram Insight, Twitter analytics and any other analytics tools
How to Apply
Interested and qualified candidates should send a detailed copy of their CV stating the job title as subject of the email.
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