Announcer Job Description
An announcer is a television or radio reporter and analyst whose job involves introducing and hosting on-air programs, reading news bulletins, commercials and public service announcements, and providing commentary on topics such as fashion, sports, lifestyle or politics to a public audience.
An announcer should be well organized, good at timing, perceptive, enthusiastic, calm, confident, courageous, approachable and believable, and have good pronunciation and a pleasant and well-controlled voice. They should also be able to ask the right question at the right time and analyze and interpret information.
What does an Announcer do?
Announcers may do some or all of the following:
- research and prepare for programs and interviews
- prepare and read scripts
- operate broadcasting equipment
- introduce and end on-air programs and shows
- read commercials and make public on-air announcements
- provide commentaries on events
- interview guests and moderate discussions
- select and play music for an audience
- engage audience on social media
- work under tight deadlines
- stay up to date on current events
- act as emcees at local events such as weddings and launchings
- offer ideas and innovation on journalism
Where does an Announcer work?
Announcers usually work shifts including early mornings, evenings, weekends and public holidays, as many radio and television stations are on-air 24 hours a day. They work indoors in studios, but may also work outside when hosting events or gathering news.
What is Required to Become an Announcer ?
There are no educational requirements to become an announcer, but large stations will require candidates to have a degree in mass communication, radio broadcasting, journalism or language.
Knowledge, Skills and Attributes
Announcers need to have:
- credibility and dependability
- adaptability and versatility
- good attention to detail
- good personal hygiene and appearance
- good judgment and decision making skills
- good listening and communication skills
- time management and organizational skills
- networking and interviewing skills
- presentation and public-speaking skills
- technical skills
- multitasking skills
- the ability to conduct self-examination
- the ability to visualize a story
- the ability to memorize information quickly
- the ability to enjoy reading fictions, plays and poetry
- the ability to work independently as well as with others
- the ability to follow directions and stick to guidelines
- the ability to work well under pressure and manage stress
- the ability to accept and respond well to criticism
- the ability to relate to a wide variety of people
- the ability to suppress their own views and biases when broadcasting a story
- knowledge of TV/radio broadcasting equipment
- knowledge of various musical styles and performers
- knowledge of media ethics and law
- knowledge of a wide range of local and global issues
- knowledge of the topics they handle
Should I be an Announcer ?
Take our career test to find out if this career is ideal for you!
- News Anchor
- News Reporter
- Disc Jockeey
If this is your profession and you would like to add to or amend any of the information on this page, then please get in touch with us at mail[at]careersome[dot]com