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Sales Manager Job Description

A sales manager is a person who is employed by an organization to manage their sales operations. Their job involves conceiving and developing sales strategies, organizing, tutoring, guiding and overseeing a team of sales representatives, setting sales targets and compiling and analyzing sales figures.

A sales manager should be well organized, enthusiastic, resourceful, and good at motivating, mentoring, planning and selling. They should be able to oversee the activities of their sales team and evaluate their performance to help them improve their working effectiveness and meet desired sales targets.

What does a Sales Manager do?

Sales managers may do some or all of the following:

Working Conditions

Sales managers usually work normal office hours, but may sometimes work evenings and weekends. Their work is usually office based, but they may travel to visit customers or their sales team, or to attend trade fairs, seminars or conferences.

What is Required to Become a Sales Manager?

To become a sales manager, you will need to have sales and management experience. Employers will prefer candidates with a bachelor’s or master’s degree in business administration with a focus in marketing.

Knowledge, Skills and Attributes

Sales managers need to have:


Alternative Careers

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